Str8up | 1" Digital Flat Iron
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Get clear, repeatable temperature control with the Cortex Beauty Str8up 1-inch Digital Flat Iron. Its LCD shows your selected setting, while a 30-second warm-up and secure storage lock help keep everyday straightening simple.
Features & Benefits
- LCD displays temperatures from 200°F to 460°F for precise adjustment.
- 1-inch plate width supports controlled, section-by-section styling.
- Rapid 30-second warm-up gets your routine started quickly.
- Anti-scald design helps reduce accidental contact with hot surfaces; plates still become hot.
- Safety lock holds the plates closed for storage.
- Universal voltage supports travel with an appropriate plug adapter when required.
- Automatic shut-off provides a backup safety feature.
Free U.S. shipping on orders over $50 USD after discounts and before tax. Shipping details.
We do not accept returns for a refund. For eligible website purchases damaged or defective on arrival, contact us with photos within seven days. Approval is required before sending an item back. Exchange policy.
Need help with your exact model? Start with our Help Center and FAQ, where you will find answers to common product questions and tutorials. You can also use the live chat at the bottom of the page.
Eligible tools have a two-year limited warranty from registration. Register within 90 days of purchase. Continental U.S. only. Approved replacements require a $24.95 shipping, handling and processing fee and retain the remainder of the original warranty. Full warranty terms.
Made for every detail
1
LCD Temperature Display
Shows your setting, from 200°F to 460°F.
2
Rapid Warm-Up
Ready in about 30 seconds.
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Anti-Scald Design
Helps reduce accidental contact with hot surfaces. Plates still get hot.
4
Safety Lock
Holds the plates closed for storage.
Styling inspiration
Explore the look
Explore two looks, side by side.
How to use
1
Plug In
Plug in the iron and wait for the 30-second warm-up.
2
Set Temperature
Choose your heat on the LCD.
3
Style in Sections
Glide the 1 inch plates through small sections.
Cortex flat iron vs. a basic flat iron
Even heat across the plates
Even heat across the plates
Adjustable heat for your hair type
One or two heat settings
360° swivel cord
360° swivel cord
Two-year limited warranty
Limited or no warranty
